Logo design for the start-up website, Catapulter
Catapulter was a website start-up founded in 2010 as a ground transportation search portal. After failing to achieve the zippy, retro-yet-contemporary vibe they were looking for with a few other design firms, Jen Cheng and Adam Waaramaa came to Fruit Salad Studios in dire straits with hard deadlines. We worked hard and worked quickly, and ultimately, Catapulter received the logo of their dreams. Unfortunately, the company and its website did not make it past the beta testing stage, but rest assured, Jen and Adam are both thriving at a much larger, well-established search engine company.